Category Archives: public relations

Ad Campaign May Make Me Smarter and More Distinguished

The good people at Boston University hit the jackpot yesterday with an article in The New York Times profiling their new ad campaign. As a proud alum (B.S., College of Communication, 1990), I’m hoping the ads resonate with the folks … Continue reading

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Filed under Creativity, public relations

Good #PR Will Kill a Bad Product

Interesting story from yesterday’s New York Times on the circus known as Comic-Con International. The annual convention, which is expected to draw 130,000 participants to San Diego this July 21-24, is the place where you’ll see folks dressed up as … Continue reading

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Filed under Issues Management, public relations, Social Media